b-club Logo

b good. b kind. b club. Social events to support the Breast Cancer Emergency Support Fund.
The b club is a grassroots, volunteer fundraising group that raises awareness and funds for the Breast Cancer Emergency Support Fund (BCESF) through various events and parties. The women that founded b club wanted an identity that stood out from the rest of the breast cancer support groups, but was still identifiable as an organization that supports breast cancer. Additionally, it needed to be modern in style, yet represented Central Texas. After many, many rounds, Alisa Weldon and I at well-done DESIGN, finalized: